The whole idea of Black Friday really does nothing for me. Why on Earth would a store even bother existing if it depends on lunatic shoppers staying lunatic each year only a month before the year's end to ensure that it can turn a profit? If everything is on crazy sale, how does this help anyway? Aren't there safer ways to make money? (Not in America, Dave. Here, the lunatic shoppers are as dependable as the tides.) And from a shopper's perspective, how little is your time worth that you want to wait in insane lines at four in the morning to get the extra 15% off of crap you don't need anyway? I'm not a big fan of shopping as it is, and shopping in crowds is never worth it.
So naturally, I met Franny at the mall after she got off work Friday. I'm clearly an idiot. Luckily, we didn't last too long and had more fun wandering around downtown in the cold. Actually, the Pioneer Place Mall in Portland wasn't too bad. It's just a couple city blocks in the heart of downtown, so parking is kind of an issue. As Franny put it, lots of people want to be able to park their SUV's in the store.
I kind of wonder about the effect of Black Friday anyway. For one thing, lots of people shop online now, which is not really tied to being at the store opening at 0 dark-thirty, while still allowing you to get some great deals. You can still shop at three in the morning, but you can do it in pajamafied comfort after a case of beer, if that's what floats your boat. I've seen a few things here and there which would never be purchased otherwise.
Another thing that I would think might dilute the after-Thanksgiving sales is the pre-Thanksgiving sales, AKA Christmas creep. I began hearing Christmas music before Halloween this year. Costco had it, but in their defense, they they probably got it in HUGE batches that might actually take two months to completely hear. I was also working at a place where someone brought in AWESOME Halloween cookies that we were enjoying when someone found a radio station that had already switched to 24-hour Christmas programming. Not that there's much Thanksgiving music, but seriously, one holiday at a time, please. To paraphrase Lewis Black (Jewish, but apparently not intensively so), "How long does it take you people to shop?"
One good note about Christmas creep: Nordstrom and I agree on something, which is unusual. Nordstrom is all about fashion and other expensive stuff, while I have no fashion sense that I am aware of, and I am borderline miserly. My mother-in-law is a big fan, but I'm merely aware that it's a department store specializing in things I don't understand. However, Nordstrom apparently refuses to put up Christmas decorations until after Thanksgiving. For that I commend them. Perhaps I'll buy something from them some day, although for the life of me, I couldn't begin to guess what.
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Be sure to ask your mother-in-law for her perspective on Black Friday. Here's a clue; she was out shopping at 4:00 a.m. to get a "head start".
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